« Back to Course ๐Ÿ”’ Test Your Knowledge!

Atkinson and Shiffrins Multistore Model ยป Short-term Memory Features

What you'll learn this session

Study time: 30 minutes

  • Understand the key features of short-term memory in Atkinson and Shiffrin's model
  • Learn about capacity, duration and encoding in short-term memory
  • Explore Miller's Magic Number 7 and chunking strategies
  • Examine Peterson and Peterson's research on memory duration
  • Discover how rehearsal maintains information in short-term memory
  • Analyse real-world applications and limitations of the model

๐Ÿ”’ Unlock Full Course Content

Sign up to access the complete lesson and track your progress!

Unlock This Course

Introduction to Short-term Memory Features

Short-term memory (STM) is like your brain's temporary workspace - it holds information for a brief period whilst you're actively using it. In Atkinson and Shiffrin's Multi-Store Model, STM acts as a crucial bridge between sensory memory and long-term memory. Think of it as your mental notepad where you jot down a phone number before dialling it, or hold mathematical calculations in your head whilst solving a problem.

Understanding STM is essential because it affects everything from following instructions to having conversations. When your STM is overloaded, you might forget what someone said at the beginning of a long sentence, or lose track of your place in a complex task.

Key Definitions:

  • Short-term Memory (STM): A temporary storage system that holds information for approximately 15-30 seconds without rehearsal.
  • Capacity: The amount of information that can be stored in STM at one time.
  • Duration: How long information remains in STM without rehearsal.
  • Encoding: The process of converting information into a form that can be stored in memory.
  • Rehearsal: The repetition of information to maintain it in STM or transfer it to long-term memory.

🔧 The Multi-Store Model Context

Atkinson and Shiffrin proposed that memory consists of three separate stores: sensory memory, short-term memory and long-term memory. Information flows from one store to the next, with STM serving as the active processing centre where we consciously work with information.

Capacity of Short-term Memory

One of the most famous discoveries in psychology is Miller's "Magic Number 7" - the idea that STM can hold approximately 7 (plus or minus 2) items at once. This means most people can remember between 5-9 pieces of information simultaneously.

Miller's Research (1956)

George Miller conducted extensive research showing that STM has a limited capacity. He found that people could typically recall about 7 digits, 7 letters, or 7 words immediately after hearing them. This limitation applies regardless of whether the items are numbers, letters, or even concepts.

😊 Digit Span

Most people can remember 7 random digits: 4-9-2-8-1-6-3. Try it yourself - look at these numbers, then look away and recall them!

📝 Letter Span

Similarly, about 7 random letters can be held: K-M-R-P-L-D-F. The same principle applies across different types of information.

💡 Word Span

Interestingly, 7 words can also be remembered: cat, house, blue, run, happy, book, tree. This shows capacity is about items, not total information.

Chunking Strategy

Miller discovered that we can increase STM capacity through "chunking" - grouping information into meaningful units. For example, the number sequence 1-9-9-4-2-0-0-1 is hard to remember as 8 separate digits, but easy as two chunks: "1994" and "2001" (both significant years). This is why phone numbers are often grouped: 020-7946-0958 rather than 02079460958.

Duration of Short-term Memory

Without rehearsal, information in STM fades quickly. The landmark research by Peterson and Peterson (1959) demonstrated that STM duration is surprisingly brief - much shorter than most people expect.

Peterson and Peterson's Experiment

Lloyd and Margaret Peterson conducted a groundbreaking study to measure STM duration precisely. They presented participants with three-letter combinations (trigrams) like "KJR" or "BMX", then asked them to count backwards in threes to prevent rehearsal.

The Method:

  • Participants heard a three-letter combination
  • Immediately after, they heard a three-digit number
  • They had to count backwards from this number in threes
  • After different time intervals (3, 6, 9, 12, 15, or 18 seconds), they tried to recall the letters

The Results:

  • After 3 seconds: 80% accuracy
  • After 6 seconds: 50% accuracy
  • After 18 seconds: Less than 10% accuracy

Why So Brief?

The rapid forgetting occurs because STM relies on active maintenance. Without rehearsal, the memory trace decays naturally. The counting task prevented participants from rehearsing the letters, revealing STM's true duration of approximately 15-30 seconds.

Encoding in Short-term Memory

STM primarily uses acoustic encoding - storing information based on how it sounds rather than what it looks like or means. This was demonstrated through research on acoustic similarity effects.

Conrad's Research (1964)

Conrad showed participants sequences of letters and found that errors were more likely when letters sounded similar (like B, C, D, G, P, T, V) rather than when they looked similar. This suggested that STM stores information as "inner speech" - we hear the information in our heads.

Case Study: The Phonological Loop

When you try to remember a phone number, you likely repeat it to yourself using your "inner voice". This demonstrates acoustic encoding - you're storing the sounds of the numbers rather than their visual appearance. This is why similar-sounding numbers (like "two" and "too") are easily confused in STM.

Rehearsal and Maintenance

Rehearsal is the key mechanism for maintaining information in STM and transferring it to long-term memory. There are two main types of rehearsal that serve different purposes.

🔁 Maintenance Rehearsal

Simply repeating information to keep it active in STM. Like repeating a phone number until you can dial it. This maintains information but doesn't necessarily transfer it to long-term memory.

🔧 Elaborative Rehearsal

Connecting new information to existing knowledge or finding meaning in it. This is more effective for creating lasting memories and transferring information to long-term storage.

🔄 Articulatory Loop

The process of "inner speech" that helps maintain verbal information in STM. When you silently repeat information to yourself, you're using this system.

Real-world Applications and Examples

Understanding STM features has practical implications for education, technology design and everyday life. Here are some key applications:

Educational Applications

Teachers can use knowledge of STM limitations to improve instruction. Breaking complex information into smaller chunks, allowing time for rehearsal and using meaningful connections all help students work within STM constraints.

Practical Strategies:

  • Present information in groups of 5-7 items
  • Use visual and verbal encoding together
  • Provide opportunities for rehearsal
  • Connect new information to existing knowledge

Technology Design

User interface designers apply STM research when creating menus, forms and navigation systems. Most effective menus contain 5-7 options and important information is repeated or highlighted to aid retention. Phone numbers are formatted in chunks and passwords often use memorable patterns.

Limitations and Criticisms

Whilst Atkinson and Shiffrin's model has been influential, research has revealed several limitations in how it describes STM features.

Oversimplification

The model suggests STM is a single, unified system, but research shows it's more complex. Working memory models propose multiple components that handle different types of information simultaneously.

Individual Differences

Not everyone has the same STM capacity or duration. Factors like age, attention and expertise can significantly affect performance. Some people can remember 9 digits whilst others struggle with 5.

Factors Affecting STM:

  • Age - capacity tends to decrease with age
  • Attention - divided attention reduces effective capacity
  • Expertise - familiar information is easier to chunk
  • Stress - high stress can impair STM performance

Modern Developments

Current research has expanded our understanding of STM beyond the original multi-store model. Working memory theory suggests that STM is more active and complex than originally thought.

Working Memory Model

Baddeley and Hitch proposed that STM consists of multiple components: a central executive that controls attention, a phonological loop for verbal information and a visuospatial sketchpad for visual information. This explains why you can remember a phone number whilst navigating - different STM systems handle different types of information.

Understanding STM features remains crucial for psychology students because it demonstrates how scientific research can reveal the limitations and capabilities of human cognition. The principles discovered by early researchers continue to influence education, technology and our understanding of memory disorders.

๐Ÿ”’ Test Your Knowledge!
Chat to Psychology tutor