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Business Finance - Sources » Internal Sources - Personal Savings

What you'll learn this session

Study time: 30 minutes

  • Understand what personal savings are and why they're important for business
  • Learn the advantages and disadvantages of using personal savings
  • Explore real-world examples of entrepreneurs using their own money
  • Discover how to calculate if personal savings are enough for your business
  • Compare personal savings with other funding sources

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Introduction to Personal Savings as Business Finance

When starting a business, one of the first questions entrepreneurs ask is "Where will I get the money?" Personal savings are often the first port of call. This means using your own money that you've saved up over time to fund your business venture. It's like dipping into your piggy bank, but for something much bigger!

Personal savings are a crucial internal source of finance because they give you complete control over your business without owing anyone else money. Think of it as the foundation of your business house - it's your own solid ground to build upon.

Key Definitions:

  • Personal Savings: Money that an individual has saved from their income over time, which can be used to start or expand a business.
  • Internal Sources: Finance that comes from within the business or from the business owner's own resources.
  • Capital: Money or assets used to start and run a business.
  • Equity: The ownership stake in a business, representing the value that belongs to the owner.

💰 What Counts as Personal Savings?

Personal savings can include money in your current account, savings account, ISAs, premium bonds, or even money from selling personal items like a car or jewellery. Basically, any money you own that you can access relatively easily.

Advantages of Using Personal Savings

Using your own money to fund a business comes with several brilliant benefits that make it an attractive option for many entrepreneurs.

Complete Control and Ownership

When you use your own money, you don't have to answer to anyone else. You make all the decisions, keep all the profits and maintain 100% ownership of your business. It's like being the captain of your own ship!

👑 No Interest Payments

Unlike loans, you don't have to pay interest on your own money. Every pound of profit stays in your pocket.

Quick Access

Your money is available immediately. No waiting for loan approvals or investor meetings.

🔒 No Security Required

You don't need to put your house or other assets at risk as collateral.

Case Study Focus: James Dyson

Sir James Dyson used £10,000 of his own savings (plus money from selling his previous business) to develop the first Dyson vacuum cleaner. He spent 15 years and created 5,126 prototypes before achieving success. His willingness to risk his own money showed his commitment and eventually led to a multi-billion pound business empire.

Disadvantages of Using Personal Savings

While personal savings offer great benefits, they also come with some significant drawbacks that every potential entrepreneur should consider carefully.

Limited Amount Available

Most people don't have unlimited savings. Your personal pot of money might not be enough to fund everything your business needs, especially if you're planning something ambitious.

Personal Risk

If the business fails, you lose your own money. This could affect your personal financial security and future plans.

🚫 Opportunity Cost

Money used for business can't be used for other things like buying a house, going on holiday, or emergency funds.

📈 Growth Limitations

Limited funds might restrict how quickly your business can grow or expand into new markets.

Real-World Examples and Applications

Many successful businesses started with personal savings. Let's look at some inspiring examples that show how ordinary people used their own money to create extraordinary businesses.

Small Business Success Stories

Personal savings work particularly well for certain types of businesses, especially those with lower start-up costs.

🍴 Food Businesses

Many successful restaurants and food trucks started with owners using their personal savings. A typical food truck might cost £20,000-£50,000 to set up, which is achievable through personal savings for many people.

💻 Online Businesses

E-commerce stores, blogs and digital services often require minimal start-up capital. Many successful online entrepreneurs started with just a few hundred pounds from their savings.

Case Study Focus: Innocent Drinks

The founders of Innocent Drinks used £500 of their own money to buy fruit and make smoothies for a music festival. They set up a stall with a sign asking "Should we give up our jobs to make these smoothies?" with two bins marked "Yes" and "No". The "Yes" bin filled up and they used more personal savings to start the company. Innocent was later sold to Coca-Cola for over £300 million!

Calculating Your Personal Savings Needs

Before diving in with your savings, it's crucial to work out exactly how much money your business will need. This helps you decide if your personal savings are sufficient or if you need additional funding sources.

Start-up Costs Breakdown

Different businesses require different amounts of money to get started. Here's how to calculate what you'll need:

🔧 Equipment & Assets

Computers, machinery, vehicles, furniture - anything physical your business needs to operate.

🏢 Premises Costs

Rent deposits, utility connections, insurance and any renovation costs for your business location.

📊 Working Capital

Money to cover day-to-day expenses like stock, wages and bills for the first few months while you build up customers.

Making Personal Savings Work Effectively

If you decide to use personal savings, there are smart ways to make your money go further and reduce the risks involved.

Smart Strategies for Using Personal Savings

Don't just throw all your money at the business at once. Strategic planning can help you use your savings more effectively.

🛠 Keep an Emergency Fund

Never use 100% of your savings for business. Keep at least 3-6 months of personal expenses saved separately for emergencies.

📈 Start Small and Test

Use a portion of your savings to test your business idea first. If it works, you can invest more. If not, you haven't lost everything.

Combining Personal Savings with Other Sources

Many successful businesses use personal savings as part of a funding mix. Your own money can be the foundation, but you might combine it with other sources to get the full amount needed.

Mixed Funding Example

Sarah wanted to open a bakery costing £30,000. She had £15,000 in personal savings, borrowed £10,000 from family and got a £5,000 government grant for new businesses. This combination gave her the full amount while reducing personal risk and maintaining control.

When Personal Savings Aren't Enough

Sometimes your personal savings simply won't cover what your business needs. Recognising this early helps you plan for additional funding sources.

Signs You Need Additional Funding

If your business plan shows you need more money than you have saved, or if using all your savings would leave you financially vulnerable, it's time to consider other options alongside your personal money.

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