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Paper 2 Preparation - Large Businesses ยป Large Business Short Answer Questions

What you'll learn this session

Study time: 30 minutes

  • Master the key characteristics and features of large businesses
  • Understand different types of large business structures and ownership
  • Analyse the advantages and disadvantages of being a large business
  • Explore how large businesses impact stakeholders and society
  • Learn effective techniques for answering short answer questions in Paper 2
  • Practice with real exam-style questions and mark schemes

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Introduction to Large Businesses

Large businesses are the giants of the business world - think of companies like Tesco, Apple, or McDonald's. These businesses employ hundreds or thousands of people and have huge turnovers. Understanding how they work is crucial for your iGCSE Business exam, especially the short answer questions in Paper 2.

Key Definitions:

  • Large Business: A business with over 250 employees and annual turnover exceeding ยฃ50 million.
  • Multinational Corporation (MNC): A large business that operates in multiple countries.
  • Public Limited Company (PLC): A large business whose shares can be bought and sold on the stock exchange.
  • Market Share: The percentage of total market sales that a business controls.

🏢 Characteristics of Large Businesses

Large businesses typically have complex organisational structures with many departments, employ hundreds or thousands of people, operate across multiple locations and have significant market power. They often dominate their industries and can influence market prices.

Types of Large Business Structures

Large businesses can take different forms, each with unique features that affect how they operate and make decisions.

Public Limited Companies (PLCs)

Most large businesses in the UK are PLCs. These companies sell shares to the public through the stock exchange, allowing anyone to become a part-owner of the business.

💰 Advantages of PLCs

Can raise large amounts of capital by selling shares, limited liability for shareholders and easier to expand through acquisitions.

Disadvantages of PLCs

Loss of control by original owners, pressure from shareholders for short-term profits and expensive legal requirements.

📈 Examples

Tesco PLC, Marks & Spencer PLC, British Airways PLC and Vodafone Group PLC.

Case Study Focus: Tesco PLC

Tesco started as a small market stall in 1919 but became a PLC in 1947. Today, it's the UK's largest retailer with over 300,000 employees worldwide. It operates in multiple countries and has diversified into banking, insurance and online services. This shows how PLCs can use their size and capital to expand into new markets.

Advantages of Being a Large Business

Size brings many benefits that small businesses simply can't achieve. Understanding these advantages is essential for exam success.

Economies of Scale

This is probably the biggest advantage large businesses have. As they produce more, the cost per unit falls, making them more competitive.

🏭 Internal Economies of Scale

Purchasing: Large businesses can buy raw materials in bulk at discounted prices. Technical: They can afford expensive, efficient machinery. Financial: Banks offer better loan rates to large, established businesses. Managerial: They can employ specialist managers for different departments.

Market Power and Influence

Large businesses often dominate their markets, giving them significant power over suppliers, customers and even competitors.

  • Supplier Power: Can negotiate better prices and payment terms
  • Customer Influence: Can set market prices and standards
  • Political Influence: Can lobby governments for favourable policies
  • Brand Recognition: Customers trust established, large brands

Disadvantages of Being a Large Business

However, being big isn't always better. Large businesses face unique challenges that can make them less efficient than smaller competitors.

Diseconomies of Scale

When businesses become too large, costs can actually start to increase per unit produced.

💬 Communication Problems

Messages get lost or distorted as they pass through many management layers, leading to mistakes and delays.

🙁 Lack of Motivation

Employees may feel like small cogs in a big machine, reducing their motivation and productivity.

Slow Decision Making

Complex approval processes mean decisions take longer, making the business less responsive to market changes.

Other Disadvantages

  • Bureaucracy: Too many rules and procedures slow things down
  • Loss of Personal Touch: Harder to maintain good customer relationships
  • Inflexibility: Difficult to change direction quickly when markets shift
  • Higher Costs: More expensive premises, equipment and management structure

Case Study Focus: Kodak's Downfall

Kodak was once a photography giant but failed to adapt quickly to digital cameras. Despite inventing the digital camera in 1975, the company was too large and bureaucratic to change its business model fast enough. This shows how large businesses can struggle with innovation and flexibility, leading to their downfall when markets change rapidly.

Impact on Stakeholders

Large businesses affect many different groups of people, known as stakeholders. Understanding these impacts is crucial for exam questions.

Positive Impacts

💼 Economic Benefits

Employment: Create thousands of jobs with good career prospects. Tax Revenue: Pay significant corporation tax to fund public services. Innovation: Invest heavily in research and development. Supply Chain: Support many smaller supplier businesses.

Negative Impacts

  • Market Dominance: May reduce competition and choice for consumers
  • Environmental Impact: Large-scale operations can cause pollution
  • Job Losses: Automation and efficiency drives may reduce employment
  • Local Business Impact: May force smaller local competitors out of business

Exam Technique: Short Answer Questions

Paper 2 short answer questions about large businesses typically ask you to explain, analyse, or evaluate specific aspects. Here's how to tackle them effectively.

Question Types and Techniques

"Explain" Questions (4-6 marks)

Use the PEE structure: Point, Explain, Example. Make 2-3 clear points, explain each one fully and use relevant business examples. Always link back to large businesses specifically.

Common Question Patterns

  • "Explain two advantages...": Choose different types of advantages (e.g., one financial, one operational)
  • "Analyse the impact...": Consider both positive and negative effects on different stakeholders
  • "Evaluate whether...": Present arguments for both sides before reaching a balanced conclusion

Top Exam Tips

Use business terminology: Words like "economies of scale," "market share," and "stakeholders" show understanding. Give specific examples: Name real businesses like Amazon, Google, or Unilever. Consider context: Think about the industry, country, or time period mentioned in the question. Structure answers clearly: Use paragraphs and logical flow to make your points easy to follow.

Practice and Application

The best way to prepare for Paper 2 is through regular practice with past papers and mark schemes. Focus on understanding what examiners are looking for in each type of question.

Key Areas to Revise

  • Definitions of large business characteristics
  • Types of business ownership (PLC, multinational corporations)
  • Internal and external economies of scale
  • Diseconomies of scale and their causes
  • Stakeholder impacts (positive and negative)
  • Real business examples and case studies

📚 Revision Strategy

Create mind maps linking large business concepts, practice explaining advantages and disadvantages in your own words, learn specific examples of large businesses in different industries and time yourself answering past paper questions to build exam confidence.

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