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Globalisation and TNCs ยป Impacts of Globalisation

What you'll learn this session

Study time: 30 minutes

Cambridge spec: 9.2.3

  • The impacts of globalisation on trade, transport, culture, communications and technology
  • Which impacts are positive and which are negative
  • Who the winners and losers are, in LICs and HICs
  • How to sort impacts into social, economic and environmental

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Globalisation changes lives, for better and worse

Remember, globalisation is the increasing connection and interdependence of the world's countries. This lesson asks a different question: what difference does it make? The answer is that it helps some people and places and harms others. A good geographer never says "globalisation is good" or "globalisation is bad". They name the impact, say who it affects and explain why.

Key terms:

  • Positive impact: an effect that brings a benefit.
  • Negative impact: an effect that causes harm or a cost.
  • Winners and losers: the people, groups or places that gain from a change, and those that lose out.
  • Cultural loss: traditions, languages or ways of life fading as outside influences take over.
  • Cultural fusion: different cultures mixing to create something new.
  • Call centre: an office where staff answer customers' phone calls and messages for a company, often in another country.
  • Remote work: doing a job from home or another place, using the internet, for an employer that may be in a different country.

Impacts on trade

✅ Positive

More trade: countries sell to far more customers, so factories and farms can grow and create jobs.

Cheaper goods: products made where costs are low, then shipped worldwide, cost less in the shops.

❌ Negative

Vulnerability to shocks: countries that depend on each other suffer together when something goes wrong, such as a war, a financial crisis or a disease outbreak.

Local losers: a small local business may close if cheaper imports arrive.

Interdependence sits in the middle. It is positive because countries can get what they cannot make themselves. It is negative because a problem in one country spreads. In 2020 the COVID-19 pandemic disrupted factories, ports and shipping, and shops in many countries ran short of goods that were made far away.

Winners and losers: shoppers in HICs usually win, because goods are cheaper. Factory workers in LICs gain jobs and wages, but they may be paid low wages for long hours. Workers in HICs whose factories close because production moved abroad lose their jobs.

Impacts on transport

Trade needs moving. Globalisation has brought many more flights and far more shipping. Goods, workers, business people and tourists all travel further and more often.

  • Positive (economic): faster, cheaper links mean goods and parts reach customers quickly, and ports and airports create jobs.
  • Negative (environmental): planes, ships and lorries burn fuel, so more transport means more emissions and poorer air quality. This adds to climate change, and ships can pollute the sea and harm marine life.
  • Negative (social): people living near busy ports, airports and roads suffer noise.

Impacts on culture

Culture means the way of life of a group of people: their food, music, clothes, language and beliefs. Globalisation spreads brands, music and food across the world, and it does so very quickly.

ImpactWhat happensPositive or negative?
Spread of brands, music and foodGlobal brands appear in towns everywhere. Music from one country is streamed in another. Restaurants serve food from many countries.Positive: more choice and new experiences. Negative: local shops and traditions struggle to compete.
Cultural lossYoung people copy global fashions and languages. Local languages, crafts and customs may fade.Negative (social)
Cultural fusionIdeas mix to make something new, such as a restaurant dish that blends two food traditions.Positive (social)

Impacts on communications

The internet, mobile phones and social media let people share messages, photos and news with anyone, anywhere, almost instantly.

📱 Positive

Families stay in touch across countries. Businesses sell online to the whole world. Farmers and traders can check prices on a mobile phone. People can learn and get news from anywhere.

⚠ Negative

People with good internet gain most, so those without it fall behind. False information spreads fast. Online shopping can take customers away from local shops.

Impacts on technology

New technology, such as better machines, medicines and computer systems, now spreads between countries far faster than in the past. LICs can use technology that was first developed in HICs, so they do not have to invent everything themselves.

Two examples are linked to the key terms:

  • Call centres: HIC companies often place call centres in countries such as India and the Philippines, where wages are lower and many people speak English. This brings jobs and income to the MIC or LIC. In the HIC, those jobs may be lost.
  • Remote work: a person can work for a company in another country without moving. This gives workers in lower-cost places access to better-paid jobs. It can also mean competing with workers from all over the world for the same job.

Sorting the impacts

In the exam, you are often asked to sort impacts. Use these three groups.

TypeQuestion to askExample from this lesson
SocialDoes it affect people's lives, health, culture or communities?Cultural loss; noise near airports
EconomicDoes it affect jobs, money, trade or businesses?Jobs in call centres; cheaper goods
EnvironmentalDoes it affect air, water, land or wildlife?Emissions and poor air quality from flights and shipping

Impacts also depend on who and where. Globalisation can bring LICs jobs and investment, but it can also leave them dependent on richer countries and vulnerable to shocks. HICs gain cheap goods and big markets, but may lose jobs when work moves abroad. Within one country, the winners are often educated, urban and well connected, while the losers are often rural, poorer or in industries that cannot compete.

Common mistakes

  • Saying globalisation is "good" or "bad" with no detail. Always name the impact and who it affects.
  • Writing that only LICs lose or only HICs win. Both gain and lose.
  • Listing impacts but never saying why. Use "because" to link the cause to the effect.
  • Mixing up fusion and loss. Fusion creates something new. Loss means something disappears.

Exam-style question

Table 1 shows made-up data about Country K, an LIC where a foreign company opened a call centre ten years ago.

YearJobs in the call centreAverage monthly wage in the call centre ($)Average monthly wage in farming ($)
Ten years ago200250120
Now4,000400150

(a) Identify the number of jobs in the call centre now. [1 mark]

(b) Calculate how much higher the call centre wage is than the farming wage now. [1 mark]

(c) Explain one negative impact of globalisation on communications or culture. [3 marks]

(d) To what extent does globalisation bring more benefits than problems to LICs? [6 marks]

Model answer

(a) 4,000 (1)

(b) $400 minus $150 = $250 a month (1)

(c) Cultural loss is a negative impact (1). Young people copy global music, fashion and languages seen on social media (1), so local languages and traditions may fade as fewer people use them (1).

(d) Benefits: The call centre has grown from 200 to 4,000 jobs, and its wages have risen from $250 to $400, which is higher than farming wages (1). This gives people income to spend on food, housing and schooling, and more trade and new technology can also help LICs (1).

Problems: Jobs depend on a foreign company, so Country K is vulnerable if the company moves elsewhere or a global shock hits trade (1). More shipping and flights add emissions, and local businesses may struggle against cheap imports (1).

Judgement: To a large extent the benefits outweigh the problems for the people who get the jobs (1), but not everyone gains equally, because farm workers are still paid much less, and how much a country gains depends on how well it manages the changes (1).

Exam tip

For "To what extent" questions, give points for and against, then finish with a clear judgement that uses the data in Table 1.

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