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Customer Service for Different Types of Tourists ยป Sustainable Facilities Management

What you'll learn this session

Study time: 30 minutes

  • What sustainable facilities management means in tourism
  • Key environmental practices in tourism facilities
  • How sustainable facilities benefit different types of tourists
  • Real-world examples of sustainable tourism facilities
  • How to communicate sustainability efforts to tourists
  • The business benefits of sustainable facilities management

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Introduction to Sustainable Facilities Management

Sustainable facilities management in tourism is all about running tourist sites, hotels, attractions and other facilities in ways that protect the environment, support local communities and still make good business sense. It's becoming increasingly important as more tourists want to travel in ways that don't harm the planet.

Key Definitions:

  • Sustainable Facilities Management: Running tourism buildings and sites in ways that reduce environmental impact while meeting the needs of visitors and staff.
  • Green Tourism: Tourism that has minimal negative impact on the environment and local culture.
  • Carbon Footprint: The amount of carbon dioxide and other greenhouse gases released by a business or activity.
  • Eco-certification: Official recognition that a tourism business meets specific environmental standards.

🏠 Why Sustainable Facilities Matter

Tourism facilities like hotels, restaurants and attractions use lots of resources. They consume energy, water and materials and produce waste and pollution. Making these facilities more sustainable helps protect the places tourists love to visit. It also saves money through reduced energy and water bills.

🗺 Meeting Tourist Expectations

Today's tourists, especially younger travellers, increasingly expect tourism businesses to operate sustainably. A 2022 Booking.com survey found that 71% of global travellers want to make more environmentally friendly travel choices. Sustainable facilities help meet these expectations and can be a major selling point.

Key Environmental Practices in Tourism Facilities

Sustainable facilities management covers several key areas that tourism businesses need to address:

🔋 Energy Management

Using renewable energy sources like solar panels, energy-efficient lighting and appliances, smart thermostats and motion sensors to reduce energy consumption.

💦 Water Conservation

Low-flow taps and showers, rainwater harvesting, water recycling systems and drought-resistant landscaping to reduce water usage.

🗑 Waste Reduction

Recycling programmes, composting food waste, eliminating single-use plastics and using digital systems to reduce paper waste.

Sustainable Building Design and Maintenance

Sustainable tourism facilities often incorporate green building principles from the start or retrofit existing buildings to be more environmentally friendly:

  • Green building materials: Using recycled, locally sourced, or sustainable materials
  • Natural lighting: Maximising daylight to reduce electricity use
  • Insulation: Proper insulation to reduce heating and cooling needs
  • Green roofs: Rooftop gardens that provide insulation and absorb rainwater
  • Regular maintenance: Keeping systems running efficiently to prevent waste

Case Study Focus: The Scarlet Hotel, Cornwall

The Scarlet is an eco-luxury hotel in Cornwall that demonstrates how sustainability and high-quality service can work together. The hotel features:

  • A biomass boiler using locally sourced wood chips for heating
  • Solar panels for hot water
  • A reed-bed filtration system for grey water
  • Rainwater harvesting for toilet flushing and garden irrigation
  • Natural ventilation instead of air conditioning
  • Locally sourced food and toiletries to reduce transport emissions

The Scarlet attracts eco-conscious tourists willing to pay premium prices for luxury accommodation with strong environmental credentials.

Meeting the Needs of Different Types of Tourists

Different tourists have different expectations when it comes to sustainability. Facilities managers need to understand these varying needs:

🌲 Eco-Tourists

These travellers specifically choose destinations and facilities based on their environmental practices. They expect comprehensive sustainability programmes, detailed information about environmental initiatives and opportunities to participate in conservation activities. They're often willing to pay more for genuinely sustainable options.

🏩 Business Travellers

Many companies now have corporate sustainability policies that affect their travel choices. Business travellers often look for hotels with eco-certifications, digital check-in options to reduce paper use and energy-efficient meeting facilities. They appreciate sustainability that doesn't compromise convenience.

👪 Family Tourists

Families often appreciate sustainable practices that are educational and engaging for children, such as nature trails, wildlife conservation programmes, or recycling activities. They also value healthy, locally sourced food options and chemical-free swimming pools.

🎓 Educational Groups

School and university groups often visit tourism facilities as part of educational programmes. They benefit from behind-the-scenes tours of sustainable operations, workshops on environmental topics and information that connects to their curriculum.

Communicating Sustainability to Tourists

Having sustainable facilities is only effective if tourists know about them. Good communication is essential:

  • Clear signage: Informative signs explaining sustainable features (e.g., explaining how solar panels work or why native plants are used in landscaping)
  • Staff training: Ensuring all staff can explain sustainability initiatives to interested guests
  • Digital information: Websites and apps that highlight environmental practices
  • Guest participation: Options for guests to get involved (e.g., towel reuse programmes, local conservation activities)
  • Transparency: Honest reporting about both achievements and areas for improvement

Case Study Focus: Center Parcs UK

Center Parcs holiday villages in the UK demonstrate effective sustainable facilities management for family tourists:

  • Their buildings are designed to blend with the forest environment and use sustainable materials
  • They've installed biomass heating systems at all UK villages
  • 99% of waste is diverted from landfill through recycling and energy recovery
  • They encourage wildlife through habitat creation and management
  • Electric vehicles are used for on-site maintenance and operations
  • They communicate these efforts through their "Environmental Game Plan" that guests can learn about during their stay

Center Parcs shows how large-scale tourism facilities can operate sustainably while still providing a high-quality experience for families.

Business Benefits of Sustainable Facilities Management

Sustainable facilities management isn't just good for the environment it makes good business sense too:

💰 Cost Savings

Energy-efficient systems, water conservation measures and waste reduction all lead to lower utility bills and operational costs. For example, LED lighting uses up to 80% less energy than traditional bulbs.

🛒 Marketing Advantage

Sustainability credentials can be a powerful marketing tool, helping to attract environmentally conscious tourists and differentiate from competitors.

📅 Future-Proofing

As environmental regulations become stricter, facilities that are already sustainable will need fewer costly upgrades to comply with new rules.

Measuring Success in Sustainable Facilities Management

To know if sustainable practices are working, tourism facilities need to measure their performance:

  • Energy and water audits: Regular checks of consumption patterns
  • Waste tracking: Monitoring how much waste is produced and recycled
  • Carbon footprint calculations: Measuring the facility's greenhouse gas emissions
  • Guest feedback: Surveys to understand how tourists perceive sustainability efforts
  • Certification reviews: Regular assessments against standards like Green Tourism or LEED

Summary: Best Practices for Sustainable Facilities Management

To provide excellent customer service through sustainable facilities management:

💡 Start with the Basics

Begin with simple changes that have the biggest impact, like energy-efficient lighting, water-saving devices and waste recycling. Make sure these don't negatively affect the visitor experience.

📝 Create a Sustainability Plan

Develop a clear plan with specific goals and timelines. Include both quick wins and longer-term projects. Review and update this plan regularly based on results and new technologies.

👥 Involve Staff and Guests

Train staff to understand and communicate about sustainability. Create ways for interested guests to participate in and learn about your environmental efforts.

📈 Monitor and Improve

Regularly measure your environmental performance and be willing to adapt your approach based on results. Share successes with guests and be honest about challenges.

Remember that sustainable facilities management is a journey, not a destination. The most successful tourism businesses continuously improve their environmental practices while ensuring they meet the needs of all their visitors.

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